How to make your ideas breakthrough in the business world: One of the quickest ways to accelerate your financial success is to discover a game-changing idea in the business sector. When ideas have the desired effect and result in the business owner’s success, they become breakthroughs. Thus, one of the most intriguing things to observe is an idea evolving from a commonplace concept to a million-dollar concept in the hands of an apparently common entrepreneur.
This is because this procedure provides the entrepreneur with an extremely rare opportunity to create their own fortune. Nonetheless, the simple part is coming up with concepts. Every day, millions of brilliant ideas are discovered. The challenging part is bringing an idea to fruition. Over 75% of business concepts fail within the first ten years, according to research. These concepts were once regarded as smart. And the business owner had high hopes for this concept previously.
Thus, what business owners think and feel about a concept is secondary to what the market thinks and feels. While ideas do indeed govern the world, it is obvious that certain concepts are battered to death by the world. So how can you maximize an idea’s chances of success? How can you ensure the success of an idea? And how can you transform commonplace concepts into million-dollar concepts?
How to Make Your Ideas Breakthrough in the Business World
There are two possible explanations on how to make your ideas breakthrough in the business world. To optimize an idea’s success, it’s necessary to approach it from two perspectives.
The first angle is to gain an understanding of the critical aspects of concepts. That is both what an Idea is and is not. And the second thing is to understand how to develop a game-changing idea in the commercial sector. I outline each of these perspectives below.
The Nine Critical Things You Should Know About Ideas
1. Ordinary Thoughts Will Not Make You Wealthy
One of the most widespread illusions in the world is the belief that having amazing ideas is necessary for success. While brilliant ideas are necessary, they are not sufficient. In their simplest form, ideas cannot make you wealthy. This is because ordinary ideas are the result of the business owner’s thoughts and insights. And these notions and insights are unverified and frequently erroneous. This I know because every day, millions of excellent ideas are uncovered. And one would anticipate that the world would be home to millions of successful firms. However, there are only a few of them at the moment. The fact that there are so few successful enterprises demonstrates that having excellent ideas is not the sole path to prosperity.
To produce riches, you must confirm and test your concepts with real clients. Only by testing and validating your ideas will you learn what clients are willing to pay for. When clients invest in an idea, it demonstrates that the business owner’s predictions were correct. Your objective is to launch your concept into the wild market as soon as feasible. Evaluate it to determine what works. Additionally, streamline your solution to reflect only what works.
2. A Business Cannot Be Successful on the Strength of a Single Idea
One of the keys to business success is the owner’s ability to innovate and mix ideas intelligently. Thus, a successful firm is a synthesis of complementary concepts. To believe that a single concept will transform the game is naive. Although successful firms are founded on a single underlying concept. They are based on a synthesis of numerous concepts. Thus, to achieve a breakthrough in business, ongoing innovation is required. And mix ideas in ways that optimize the riches of your firm.
3. All ideas have the potential to succeed or fail.
There is no such thing as a successful idea. Every concept has the potential to succeed or fail. And there are three factors that contribute to an idea’s success or failure. The first is the executor of ideas. The second factor to consider is the execution plan. And the third is the idea’s alignment with the intended audience. Businesses that have the proper executor, strategy, and solution are often successful.
4. The business owner is the most important factor in determining the success of an idea.
The business owner wields the biggest influence over whether an idea succeeds or fails. In the hands of different business operators, the same concept will create very diverse results. Just like a ball in the hands of Lionel Messi or Cristiano Ronaldo will create different results than a ball in the hands of a Novice. The discrepancy in outcomes is not due to the concept. However, depends on the firm owners’ varying capacities for execution.
Three variables contribute to the capacity disparity. The first factor is the business owner’s rate of personal development. The second factor is the frequency with which testing, validation, and learning occur. The third factor is how well a business owner understands and listens to his or her customers.
In the hands of a capable business entrepreneur, a brilliant idea will prosper. And the same concept will fail in the hands of an incompetent business owner. Even exceptional business owners find themselves in situations where a stupid idea is the best course of action. They are capable of inventing a way out of it.
5. There are no Successful Ideas
Successful businesses are made by a person and not an idea. When an idea succeeds in the business world. It means that a business owner has been able to lift their ordinary ideas to the level of a million-dollar idea. Without the influences of a business owner, ideas remain in their unprofitable state. To lift an idea from its ordinary state to the million-dollar level is a messy process. What determines the length and depth of the mess and how long it takes to hit the million-dollar mark is how well the business owner understands the customers.
6. Ideas succeed at the right time and within the right Environment
Not all ideas can thrive in the same place, at the same time, and given the same conditions. Some ideas are geographical in relevance and are better suited for a certain location. Other ideas are global in relevance and can thrive in any environment. Even so, the environment in which an idea finds itself plays an important role in deciding the success of an idea. This is why a business based in Lagos will deliver different success results than the same business based in Port-Harcourt or Kaduna. Understanding how the environment affects your business idea is critical for business success.
Similarly, timing plays an important role in the success of an idea. Certain ideas are far ahead of their time and others are late in time. When you come up with ideas that are late or far ahead of their time you prolong your years of struggle in business. The key to business success is to come up with ideas that are relevant today or combine those ideas with those that will be relevant in the future.
7. Best Ideas are not the answer best solutions are
The success of a business depends on the kind of problem it solves and how important this problem is to the customers. To solve problems you need solutions. Thus finding the right solution is the key to business success. When you shift your focus from finding the best ideas to finding the best solutions. You increase your odds of success in business.
Read also: Top 10 Richest Actresses in the World
To create the best solutions you need to know three things. The first is how the customers are currently solving the problem you seek to solve. The second is the gap in the existing solutions. And the third is how your solution will close this gap and deliver superior value to customers. These are the three ways to create solutions that exceed customers’ expectations.
8. You do not need to be the first
A lot of business success is execution and not the idea. Thus spending your whole life looking for novel ideas that can be stolen, lost, or destroyed is the fastest way to waste your time. The business world does not care about novel ideas. It cares about brilliant execution. The best ideas are useless unless executed properly.
And being the first to come up with an idea does not guarantee success. Pioneers of ideas work ten times as hard. They do all the heavy lifting for those coming behind. And their chances of failure are pretty high. Without rock-solid resilience to go through uncharted paths and laborious work. You will not make it. So do not be put off by ideas that already exist. The mere fact that people are working on the idea proves it is a profitable idea. Plus it is easier and faster to create wealth in a proven market.
9. Your No 1 Business Idea is Marketing
When I ask a lot of business owners what business they are in. I usually get a reply that signifies the business industry, Business name, or sector. While this is an appropriate answer for simplicity and differentiation. You must never forget the No 1 business you are in. Your No 1 business is marketing. That is your ability to continuously attract your ideal customers. Convert them to paying customers. And make them buy from you over and over again all at the lowest possible price. If you fail in your No 1 Job your business idea is dead on arrival. Without marketing, you cannot make money in business. And without money, there is no business.
So now that you know the nine important things there is to know about ideas.
How then can you make ideas breakthrough in the business world?
To ensure that ordinary ideas break through in the business world, there are four things you must do. The first is to find a great problem to solve. The second is to discover a Great Solution. The third is to become a million-dollar idea Executor. And the fourth is to get your first set of customers. Below I explain these four components in detail
Find a Great Problem to Solve
The singular purpose of an Idea is to solve a great problem for many people. But what is a great problem?
A great problem is any problem with lasting relevance that affects a lot of people. And there are five key areas to look at if you want to find great problems.
The first area is the areas of Movement: Human beings by nature want to move from one place to another. They want to expand business opportunities, acquire new territories and have new experiences. Any idea that Increases the speed, style, and convenience of movement of humans and cargos has the potential to create wealth.
The second area is the area of Transactions: Human beings since history do not have all that they need in one place. Thus they depend on others to get what they need. This unequal distribution in wealth and advantage is the reason why transactions are important. People and Countries exchange cash, goods, and services to meet their needs. This makes transactions central to the way we live as humans. Ideas that simplify, or increase the speed of transactions have the potential for creating wealth.
The third area is the area of Communication: Human beings have the innate desire to relate with one another. Deep inside our DNA is the desire to communicate, build rapport, and nurture rich relationships. Thus, any idea that eases communication. And makes it more convenient and intimate, has the potential for creating wealth.
The Fourth area is the area of Finance: Money answers all things and it is how we run our personal and global economy. Money gives you the ability to survive. Live a dignified life and have a good standing in society. Without money, you cannot eat, drink, pay bills, and have a roof over your head. Making money is thus fundamental to how we live, work, and grow. Ideas that help people make money, survive better and live a more dignified life have the potential for creating wealth.
The Fifth area is the area of Personal Development: Every human being wants to become a better version of themselves. Deep in every human being is the desire to understand themselves. Their source. The world. Other human beings, diseases, plants, and animals. This makes human development fundamental to human nature. Ideas that help people discover themselves. Understanding their purpose and living with other people effectively has great potential for creating wealth.
These are the five great problem areas you should focus on. These five problem areas are not automatic wealth tickets. To succeed in them you need to innovate in five areas.
- The first is Product Design: You need to come up with a better look and feel, and products that enhance customer status.
- The second is Predictability: You need to create more predictability in the customer’s transformation process. Customers want predictable results.
- The third is Speed: Customers want to achieve more in less time. You need ideas that are a big time saver.
- The Fourth is Convenience: Customers want to reduce stress and have a blissful product experience. You need to make your solution seamless for the customer.
- And the fifth is Cost: Customers want value for their money. You need to increase the perceived value of your products.
These are the five key areas to innovate on if you want to create wealth by solving the five great problems.
Discover an Outstanding Solution
A great solution is one that alleviates the customer’s pain and assists the customer in achieving their desired outcome. And resolves the customer’s issue in the manner in which they desire or desire. Developing an excellent solution is not an easy task. It is not easy because it requires extensive testing to arrive at the correct answer.
There is a significant disconnect between the typical business owner’s worldview and that of their target customers. Entrepreneurs originate in the Ideal world. They develop solutions based on the Ideal with little regard for the customer’s preferred method of problem resolution. Developing solutions from an ideal world can be challenging and fraught with assumptions. To develop solutions that are tailored to the specific requirements of customers. Business owners must shift their focus from their ideal world to the world of their customers.
Customers are real people who live in the real world. And in the real world, ideals are exceedingly rare. Customers are entangled in a web of problems, impediments, and obstacles. And they can only see a sliver of a way out. As a result, people are seeking easy solutions that provide a clear, less disruptive path to their intended destination. This indicates that the initial introduction of a concept to the market is unlikely to be the pivotal moment. There is a high probability that there will be a discrepancy between what customers desire and what business owners believe customers desire. This is the point at which business owners must make a choice. They can either follow the customer’s lead and adapt the idea to what the customer wants, or they can stick with the original concept and fail.
It is the proprietors’ capacity to listen to their customers. And quickly transform the original idea into forms that are more aligned with the customer that create wealth in business. Idea changes and iterations are inevitable in business. And these changes are not indicative of a business’s demise. Rather there signify that an idea is evolving to the form that is more acceptable by customers.
Typical examples of ideas that have evolved from their original form include the following. Coca-Cola evolved from a Pharmaceutical store to a beverage company. Tiffany jewelry evolved from a stationary store to a luxury jewelry store. Nokia evolved from a Paper Mill Company to a Phone company. And Avon cosmetics evolved from a book sales company to a beauty company. All of these companies understood one thing. They recognized that the only idea that succeeds in business is one that is perfect in the customer’s eyes. Having flawless ideas in your own eyes is the slowest path to wealth creation. To rapidly accumulate riches, you must uncover concepts that align with what buyers feel is ideal for them.
Develop into a Millionaire Idea Executor
What determines a business’s success is the owner’s ability to execute a business plan brilliantly. A multimillion-dollar concept Thus, an executor is defined as anyone who has mastered the art of fusing vast action and massive reflection. Additionally, it is a less expensive method of education. This individual must move quickly, fail cheaply, and never squander any learning experience.
The reality is that you may not yet be this individual. And becoming this person entails going through a process that will prevent you from getting your business concept off the ground. Due to the fact that poor execution is the fastest way to kill excellent company ideas, developing into a million-dollar concept executor is vital to your business’s success.
So, how can you become a millionaire idea executor?
To become a million-dollar idea executor, three things must be accomplished.
To begin, you must understand who your business’s million-dollar idea executor is. That is, you must initially create a profile. Second, you must ascertain the steps necessary to become this person. Thirdly, you must do all possible to develop into this individual and take your business to the next level.
Developing into a million-dollar idea
An executor does not require a costly formal education. These forms of education are theoretical in nature, and theory rarely works in the real world of business. To mature into a million-dollar executor you must be honed in the trenches of the real business world. In the real world of business, extensive testing and action take place. Consistent action develops expertise. Competence results in incomprehension. Additionally, comprehension fosters ability and confidence. It is a business owner’s capacity to combine skill with comprehension and introspection. This develops the wisdom and resilience necessary to propel a firm to prosperity.
Attract Your First Customers
A business’s objective is to earn money in exchange for services rendered. And the sole activity that enables the revenue-generating portion is marketing. Simply put, marketing is informing people that you can solve their problems. And persuading them to pay you the advertised sum for resolving their problem. Without effective marketing, no business can survive in the long run. To succeed in marketing, you must ensure that the cost of acquisition is less than the Customer’s Lifetime Value. That is, there must be a significant disparity between the expense of serving the client and the profit derived from servicing the customer. This is the only method for a business to generate profit. Profitability is crucial to a business’s long-term success. With low or non-existent profit margins, it’s difficult to provide exceptional customer value. Profit is intended to provide a business owner with the funds necessary to satisfy client expectations. Additionally, it is vital to fuel and sustain a firm throughout time. Customers do not want your business to disappear if it is truly solving a significant problem. Thus, opting for a low-profit margin is detrimental to the long-term health of your organization and customers.
The reality is that profit margins cannot be increased arbitrarily. To succeed with bigger profit margins, you must justify them with a perceived value that is higher. Customers are not naive and should not be handled in this manner. Rather than asking, “How can I reduce my prices?” Consider the following: How can I improve the perceived worth of my products?
As a wise business owner, you want to understand what customers want and what they value. And to imbue your products and services with this value. The better the perceived worth of your products is to your customers, the more willing they will be to pay for them. Profitability increases as more customers pay. The critical point here is to recognize that perceived worth is not synonymous with true value. And occasionally, the most valuable things are also the least profitable. As a result, increasing value is not the solution. The answer is to increase the customer’s perceived value.
I understand that these may seem like a lot to cover for a new or even veteran business. This is why it is hard to create a successful business on your own. To take your business idea to the next level, you need the appropriate relationships, counsel, and collaborations.
However, this article has been very helpful in discussing various ways to make your ideas breakthrough in the business world.